Kansas Wheat welcomes an accomplished communicator with expertise in the wheat industry. Marsha Boswell, who worked at Kansas Wheat from 1999 to 2008, has been named the new Director of Communications, effective Jan. 13, 2014. Kansas Wheat is the cooperative agreement between the Kansas Wheat Commission and Kansas Association of Wheat Growers.
“I am confident she will be a great addition to our team, and she is very excited to hit the ground running,” said Justin Gilpin, Kansas Wheat CEO.
Boswell was Public Relations Specialist for Kansas Wheat from 1999 to 2008. During her first tenure at the KWC, Boswell developed successful promotional campaigns, implemented communications strategies, and was responsible for printed materials, online, and radio communications. She was instrumental in the development of the Kansas Wheat Commission’s anniversary book, Kansas Gold: Historical Notes and Heritage Recipes from the First Fifty Years of the Kansas Wheat Commission.
In 2008, Boswell began working at Washburn University School of Law, where she was Director of Marketing Communications. At Washburn Law, she managed production and design of printed materials, developed and implemented communication strategies, and oversaw the complete overhaul of the website.
Boswell is a 2008 graduate of Kansas State University’s Master of Agribusiness program. Her thesis was on Determining Effective Communication Strategies for Kansas Wheat Producers to Improve Willingness to Pay for Services.